Skill: Digital Marketing , website management , digital promotions , lead generation; Exp: 5-10 years; As Digital Marketing Manager you will have responsibility for the delivery of digital marketing solutions – from the day to day planning and delivery, through to results and reporting for a wide range of projects and campaigns.Key Responsibilities Devising strategies to drive online traffic to the company websitesTracking conversion rates and making improvements to the websitesConceive, create and execute innovative online media & digital marketing programsUtilizing a range of techniques including paid search, SEO and PPCIdentify and develop integrated partnership / sponsorship strategies to meet brand goalsManaging online brand and product campaigns to raise brand awarenessManaging the redesign of the company websiteResponsibility for planning and budgetary control of all digital marketingEvaluating customer research, market conditions and competitor dataStrategize and execute social media and digital branding programs from concept to execution in partnership with various internal and external cross functional business partners.Review new technologies and keep the company at the forefront of developments in digital marketingKnowledge, Skills and ExperienceEssential 5+ years of experience executing social media marketing & digital programsMinimum three years of experience in gaming industry in a supervisory role is preferredStrong understanding of current online marketing concepts, strategy and best practiceMust have experience in managing multiple digital channels (such as websites, search engines, social media, display ads, email, and mobile).Excellent written and verbal communication skills; Creative / editorial copywriting experience a plusExtensive experience with website management, digital promotions, lead generation, eCRM and digital market researchA degree in Computer Science or related field, or equivalent industry experience. Master’s Degree preferredStrong quantitative and analytical skills are required. Able to convert data into user-friendly reports and presentations. Ability to understand and translate complex concepts and technical information into practical marketing languageProven expertise in digital marketing from either a respected client company or marketing agencyDesirable Have an entrepreneurial character who wants to take on high levels of personal responsibility.Must not be afraid to make big decisions.Should be the type of person who embraces new cultures / ways of working.
- Marketing and Advertising
- Computer Software