Job description

Skill: Digital Marketing , Mobile Marketing , marketing; Exp: 3-7 years; In this role you are required to strategize and oversee and verticals of advertising like paid campaigns across FB, Adwords etc, data analytics, mobile marketing and app installs and help the organization generate cost effective results and identify new avenues of paid marketing channels. ResponsibilitiesCreate, Manage, Monitor and Optimize Paid campaigns across platforms like Adwords and Facebook. Strategize and plan marketing campaigns to increase organic and inorganic reach. Work with data, product and tech team to set up a digital strategy. Plan mobile marketing campaigns. Managing display advertising and affiliate marketing campaigns. Manage budgeting of digital advertising. Analyse and optimize regarding the performance of the landing page. Whatrunswhere to understand what competitors are doing. Use Analytics and other analytical tools like Amplitude, Mixpanel to set up goals and assess the performance of all the campaigns. Produce top quality reports and understand its implications. Manage a team of 4-5 people.Desired Skills and Experience3-7 years of hands on experience in digital marketing. Experience with ecommerce brands is preferred. Good understanding of Google Analytics and other Analytical tools like Mixpanel. Has team management experience. Excellent Analytical skills.