Growth hacker

Growth Hacker – Digital Marketing at Confidential via HeadHonchos in delhi Full Time

Job description

Key Responsibilities

  • Define, test and evaluate growth initiatives
  • Lead a cross-functional growth hacker team responsible for helping drive user growth through experimentation and prototyping
  • Work with engineering, design and the rest of the product team to execute initiatives
  • Tinker with platform APIs and help create industry-leading growth tactics
  • Analyse and report growth success to the management team
  • Influence the product, especially UX, copy, and messaging, based on your understanding of what users want.
  • Driving Revenue, MOM growth for Online Business and

Brand

  • Marketing Strategy and

    Execution: Budgets and

    ROI

  • Manage Digital Marketing, Web and

    Product Analytics Practice

  • Traffic Scale Up : Leveraging Marketing channels like Organic (SEO), Referral, Facebook paid, Search (Google CPC) paid, Re-marketing, Display, E-mail, SMS, Affiliates and

    Alliances

  • Conversion Improvement : Web / Mobile / App: Funneling and

    Optimization

  • UX and

    UI, Search and

    Discovery, Recommendation and

    Personalization, Social and

    Price Optimization

  • CRM and

    Loyalty : Lead generation, RFM, Profitability, LTV, Profitability (Cross Sell and

    Up Sell), Repeat Rate, Referral

  • Using web analytics tools such as Google Analytics and Heap, draw insights in the performance of various pages across desktop and mobile web.
  • Ideate new ways to improve conversion rates across our desktop and mobile channels.
  • Implement and analyse A/B experiments for execution of product ideas.
  • Work with product managers to ask questions of data and probe deeper with minimal guidance.
  • Apply your expertise in quantitative analysis, data mining, and the presentation of data to see beyond the numbers and understand how our users interact with our core products.
  • Understand and improve processes based on quantitative insights on value addition by them.
  • Be the go-to guy for product related numbers.

    Qualifications

  • B.Tech/M.Tech/MBA degree or equivalent
  • 2 to 5 years of experience in an analytical role for a consumer web product company.
  • Experience with SQL, statistics, and A/B experiments.

Preferred

  • Experience analyzing large data sets and distributed computing using SQL, spreadsheet software, and other quantitative and statistical modeling technologies and tools.
  • Proven experience in identifying opportunities for business or product improvement, and defining and measuring the success of those initiatives.
  • Ability to initiate and drive projects to completion with little guidance.
  • Exceedingly strong written and verbal communication to convey analyses in an effective manner. Excellent problem-solving and analytical skills.
  • Basic knowledge of MS excel, Python and R
  • Experience with web analytics tools, like Google Analytics, Omniture, Mixpanel, Localytics preferred digital marketing, growth hacking, online marketing, google analytics, mixpanel, traffic scaleup, seo, product analytics

Desired Skills and Experience

digital marketing, growth hacking, online marketing, google analytics, mixpanel, traffic scaleup, seo, product analytics

Industry

Hospital & Health Care, Medical Devices, and Retail

Employment type

Full-time

Experience

Entry level

Job function

Marketing,Information Technology

Job Overview

  • Date Posted: Posted 5 years ago
  • Location: delhi
  • Job Title: Growth Hacker – Digital Marketing at Confidential via HeadHonchos in delhi
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To apply for this job email your details to vshoaib@gmail.com