Google Adwords

PPC Executive at Indian National Congress in delhi Full Time

Job description

Job Type: Contractual

Job Location: New Delhi

Job brief

The PPC Executive position will comprise research, creation, execution, optimization and reporting of multi-platform cost per click campaigns across Search Engine Networks and Social channels. Implementing successful campaigns will require knowledge of Google AdWords, Social Ad platforms such as Facebook, Twitter, Instagram, YouTube etc. and a good understanding of the Search and Social Advertising domain. The ideal candidate should have a strong interest in digital marketing and be adept at managing PPC campaigns.

Roles and Responsibilities

  • Help define PPC strategies.
  • Plan, optimize, implement and manage paid search and social campaigns for a variety of regions.
  • Ensure PPC campaigns are up and optimized according to brief and best practice guidelines.
  • Develop short-term and long-term paid search and social strategies and campaigns.
  • Work with the content team to ensure landing pages are effectively optimized for all PPC campaigns to ensure maximum ROI and conversion.
  • Perform keyword research and manage all bid management activities.
  • Ensure all paid search activities fall in line with the larger search, social, and digital marketing strategy.
  • Analyse activity and performance of all paid search and social campaigns and report findings

Requirements

  • 3 years of experience in a similar role
  • Proven track record in driving successful PPC and paid search and social campaigns
  • Strong working knowledge of Google AdWords and all paid search and social platforms
  • Google AdWords certification preferred
  • Strong working knowledge of Social Ad platforms such as Facebook, Twitter, Instagram, Youtube etc
  • Strong attention to detail
  • Passion for PPC and digital marketing in general
  • Effective communication and reporting skills
  • Strong track record in managing large-sized budgets
  • Strong numerical and analytical skills
  • Good working knowledge of Google Analytics

Seniority Level

Associate

Industry

  • Political Organization

Employment Type

Contract

Job Functions

  • Marketing

Job Overview

  • Date Posted: Posted 1 year ago
  • Location: delhi
  • Job Title: PPC Executive at Indian National Congress in delhi
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