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Digital Marketing Manager at Team Pumpkin in Bengaluru
Full Time
Team Pumpkin
Job description
Digital Marketing Manager
Plan and execute all web, SEO/SEM, marketing database, email, social media and Paid marketing (PPC, display ads and Video ads)
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements:
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimising landing pages and user funnels
Solid knowledge of website analytics tools.
Working knowledge of ad serving tool.
Experience in setting up and optimising Google Adwords campaigns
Basic knowledge of HTML, CSS, and JavaScript development and constraints
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
Industry
Internet and Marketing and Advertising
Employment type
Full-time
Experience
Mid-Senior level
Job function
Marketing,Project Management,Strategy/Planning
Job Overview
Date Posted:
Posted 5 years ago
Location:
Bengaluru
Job Title:
Digital Marketing Manager at Team Pumpkin in Bengaluru
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