We are looking for Digital Marketing Specialist to design, create, and deliver marketing programs to support expansion and growth of the company services and optimize our digital marketing campaigns across all digital channels. Proficiency in web advertising, social media and web development is preferred.

Responsibilities:

·       Design, build and maintain our social media presence

·       Devising strategies to drive online traffic

·       Drive social media engagement and brand awareness through well researched social media marketing strategies

·       Develop and execute email marketing campaigns and track effectiveness of campaigns through analytics

·       Plan and execute effective SEO and PPC campaigns at optimal cost

·       Executing campaigns, increasing traffic and improving page rankings

·       Improving the usability, design, content and conversion of websites

·       Measure and report performance of all digital marketing campaigns, and assess against goals

·       Keeping up to date with current digital trends

·       Researching new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums

·       Managing the contact database and assisting with lead generation activities

·       Review new technologies and keep the company at the forefront of developments in digital marketing

Requirements:

·       Bachelor degree/ equivalent in Marketing.

·       Minimum of 1-2 years of experience

·       Experience in email marketing, SEO, PPC and social media

·       Familiarity with internet marketing, Search Engine Optimization (SEO)

·       Strong verbal communication skills for articulating ideas and written communication skills for producing high quality content

·       Creative skills for contributing new and innovative ideas

·       Attention to detail and accuracy

·       Ability to deliver a high volume of quality work

·       Knowledge of existing and emerging social media platforms

·       Strong understanding of current online marketing concepts, strategy and best practices

·       Experience in sales automation tools is desirable