Digital Marketing

Digital Marketing Specialist at Trunkoz Group in mumbai Full Time

Job description

Skill: marketing campaign strategies , campaign analysis , forecasting and strategic planning , implement campaign activity; Exp: 2-4 years; Job Description

  • Develop integrated B2C and B2B marketing campaign strategies that use channels effectively and that will achieve campaign objectives including generating qualified leads.
  • Manage the implementation, tracking and measurement of integrated marketing campaigns, on time and within budget.
  • Work with key stakeholders to implement campaign activity including product marketing team, digital marketing teams, international, regional, business development, PR and programme leaders.
  • Be responsible for the production and sourcing of all campaign materials.
  • Deliver campaign activity presentations and regular results presentations.
  • Ensure each campaign has clear metrics as agreed with the Head of Campaigns and ensure that campaigns are achieving appropriate return on investment in line with corporate goals.
  • Deliver bi-weekly optimization and monthly reporting of results against metrics, including use of web analysis tools such as Google Analytics, email data reports, KPI report evaluations etc.
  • Carry out post campaign analysis to report KPIs and distribute learning for future campaigns.
  • Manage the master plan of activity to ensure that individual campaigns dovetail effectively without duplication or over-exposure whilst still achieving individual campaign objectives.
  • Use forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.


Marketing and Advertising, Internet, and Online Media

Employment type



Entry level

Job function


Job Overview

  • Date Posted: Posted 5 years ago
  • Location: mumbai
  • Job Title: Digital Marketing Specialist at Trunkoz Group in mumbai
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