- Devise and implement a robust digital marketing plan to support our growth objectives.
- Develop strategy to increase online traffic multi-fold. Leverage a range of techniques including paid search, SEO and PPC etc. effectively to maximize conversion and ROI.
- Work with product and engineering team to drive brand awareness and adoption, by spearheading various campaigns.
- Leverage state of the art data analysis capabilities to enhance organization s competitiveness.
- Keep abreast of, and adopt latest trends and techniques in digital marketing for organization s benefit.
- 3-5 years of demonstrated excellence as a digital marketer
- Must have strong understanding of effective marketing strategies across all major digital media channels.
- Proven capability of driving large scale customer acquisition through digital marketing in an online commerce environment.
- The ideal candidate would have experience in setting-up from scratch, online marketing for a product company
- Hands-on expertise in paid/organic traffic sources including SEM/Social/Other paid media
- Proven ability to derive actionable insights from a lot of data.
- Must have expertise in using various digital platforms like Adwords, Facebook, Ad networks, Google Analytics, etc. to drive digital marketing and campaign analytics across various channels
- Understands what it takes to build brand loyalty
- Must be aware of latest trends in digital media
- You think in terms of achievements, not departments, responsibilities, or hierarchy
- You are driven by curiosity and innovation, and are always up for a good challenge
- You bring an analytical and problem solving mind set.
- You don t like being thrown in at the deep end. You like to jump yourself!
- You have demonstrated the ability to work effectively both as an individual and in a team environment
- You must be able to thrive in chaos while being organized and detail oriented to be productive. Must be able to roll up the sleeves and do things.
customer acquisition, online marketing, marketing strategies, digital marketing, campaign analytics, loyalty, marketing, brand awareness