Senior Manager Marketing Communications at Azuga, Inc in bangalore Full Time

Job description

  •  About AzugaAzuga Telematics Private Limited is part of a leader in connected vehicle technologies, with solutions for fleet management, usage-based insurance and road usage charge programs in use throughout North America, South America, Europe and India. We have one of the fastest growing and most dynamic sales centers in all of Bangalore! Azuga is blowing away the competition with our leading edge solutions for fleet tracking, and our reps are making a great living doing it. Some of our team members are among the highest paid in Bangalore.
  • Position DescriptionWe are looking for a dynamic, highly motivated Senior Manager of Marketing Communications who is a strategic thinker and loves to roll up his or her sleeves and get things done. The position will manage a range of MarComm activities, including management of brand positioning and identity; development of compelling content and communications assets; website design, content and SEO; customer communications; support of acquisition marketing campaigns through email content, landing pages and ad development; support of sales, support and business development through materials and presentations and more.

    This position requires hands-on creative talent backed by the interpersonal and organizational skills necessary to bring a project from idea to fruition. The successful MarCom Manager will have extensive marketing writing and project management skills.

    Specific duties will include:

    • Participate with marketing and sales management in creating and managing quarterly campaign plans with creative themes, deliverables, campaign executions and measurable goals.
    • Research and understand our target vertical markets and prospects, and create targeted content for digital campaigns, partner marketing, and sales campaigns. Collaboratively work with other teams to gain and share insights into the personas and behaviors of potential clients.
    • Participate in research and development of company and product positioning; act as owner of company voice and brand/design standards.
    • Create (and manage the external creation of) content that is relevant and helpful to our prospects and customers to drive awareness, traffic, leads, and upsell/cross-sell. Examples include, whitepapers, presentations, emails, landing pages, case studies, blog articles, infographics, guides, customer newsletters, etc.
    • Develop materials to support sales, customer support, business development and executive management, including presentations, videos and collateral; identify sales and support needs, work cross-organizationally to write compelling copy, direct design and layout with design resources, and manage organization and distribution of corporate and product literature; manage print production as needed.
    • Play a leading role in driving the design, navigation, and content for the company’s web properties and landing pages.
    • Support events with signage, event collateral and promotional materials. Assist in developing creative event promotions.
    • Create strategies and content for lead nurturing email campaigns and continually improve based on results.
    • Manage design and production resources; ensure effective project planning and management and adherence to budget

    Requirements and Qualifications

  • BA/BS required: Degree in Business, Marketing, Communications, Writing, or related field highly preferred.
  • 5+ years of technology marketing communications experience; (fast-paced, startup tech environment preferred!)
  • Possess up-to-date skills in digital marketing, brand, creative and content development and campaign management.
  • Proven experience marketing solutions to business
  • Strong command of English language; excellent English language writing skills are critical.
  • Hands-on experience directing the creative design process and working with designers.
  • Experience with website management (non-technical) a plus.
  • Able to effectively establish and manage priorities.
  • Smart, flexible, and likes working in a fast-paced, entrepreneurial environment.
  • Proactive attitude and quick aptitude for learning new methods, strategies and technologies.
  • Strong aptitude with PowerPoint required. Experience using Adobe Photoshop, InDesign, and Illustrator, as well as basic -level HTML experience a plus.
  • Ability to be flexible with time as needed based on requirements to meet with management and sales teams that serve North American market.

Job Overview

  • Date Posted: Posted 6 years ago
  • Location: Bengaluru
  • Job Title: Senior Manager Marketing Communications at Azuga, Inc in bangalore
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