Senior Product Marketing Manager at Manthan in bangalore Full Time

Job description

POSITION                 : Senior Product Marketing Manager

REPORTS TO           : Head – Marketing

EXPERIENCE           : 10+ Years

EDUCATION             : MBA from a front line business school preferred

LOCATION               : Bangalore, India

 

BRIEF DESCRIPTION OF ROLE: 

As “Senior Product Marketing Manager” you will be responsible for outbound marketing activity for Manthan’s entire product suite. This role will require crafting appropriate messaging and positioning of Manthan products. It would require conceiving and developing innovative marketing programs that would drive demand. Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits are crucial. In your role as a Senior Product Marketing Manager you will be the expert in business and technology buyers and users, how they buy, how they use, and their buying criteria and will transfer that knowledge to the sales channel.

 

BROAD RESPONSIBILITIES:

 

v Develop product positioning and messaging that differentiates Manthan product offering in the market

v Sales enablement – communicate the value proposition of the product portfolio to the sales team and develop the sales tools that supports the selling process

v Market & Competitive Intelligence – be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition and how to neutralize them

v Demand Generation – develop strategy and manage marketing programs that drive demand

v Product Launch – plan the launch of new products and releases and manage the cross-functional implementation of the plan

 

PRE-REQUISITES FOR THE ROLE:

 

ü 10+ years of Software Product Marketing experience (ERP-class or Enterprise- class) with at least 3 years experience in a field facing role

ü Above average people and management skills to interact with staff, colleagues and cross-functional teams, and third parties.

ü Should have led demand generation programs for cloud/SaaS products (enterprise grade) in consumer business sectors and managed integrated & multi-channel digital marketing programs

ü Prior experience in the analytics market sector is a plus

ü Very strong written communication skills

ü Willing to travel (This will be 25% of the time)

 


Industry

Information Technology and Services, Marketing and Advertising, and Retail

Employment type

Full-time

Experience

Mid-Senior level

Job function

Information Technology,Marketing

Job Overview

  • Date Posted: Posted 5 years ago
  • Location: bangalore
  • Job Title: Senior Product Marketing Manager at Manthan in bangalore
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To apply for this job email your details to vshoaib@gmail.com