Skill: digital marketing strategies , Identify opportunities

, social media programs

, customer engagement programs , Create quarterly roadmaps; Exp: 4-6 years; Create digital marketing strategies and successfully implement themProvide periodic reports, analyze web analytics data and present key insights and recommendationsCreate quarterly roadmaps and successfully demonstrate the business benefits as measurable outcomeMeasure behavior patterns using A/B testing toolsSocial media and search engine optimizationDesired profileExpert in using online listening, tracking and measurement tools, with strong business analytics backgroundIdentify opportunities and develop plans for implementing scalable social media programs to generate maximum outcomeShould be passionately in tune with the latest social media trends, online behavior and how to leverage them for business advantageExperience using automation in customer engagement programs is a plusB2B experience is a mustMust have good communication skillsTake complete responsibility of projects from start to finish