Plan and execute all web, SEO/SMO, marketing database, email, social media and display advertising campaigns.
Responsible for defining and managing campaigns across social channels – Facebook, Twitter, LinkedIn.
Lead a team of content developers who would be writing content for campaigns, blogs, article, videos, contests etc.
Design, build and maintain our social media presence.
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Brainstorm new and creative growth strategies.
Collaborate with internal teams to create landing pages and optimize user experience.
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Collaborate with agencies and other vendor partners.
Ability to handle cross functional teams to ensure adequate deliveries are done in a timely and efficient manner.
Minimum 5 to 8 years of experience in creating and executing digital marketing, SEO and digital.
Extrovert, excellent communication skills.
Analytical bend of mind, ability to connect to people, build relationships and come up with new ideas in the area.
Should be well aware of industry best practices and well connected with industry peers.
Possess strong project management skills.
Salary:INR 5,00,000 – 6,00,000 P.A
Industry:Banking / Financial Services / Broking
Functional Area:Marketing , Advertising , MR , PR , Media Planning
Role Category:Online/Digital Marketing
Role:Search Engine Optimisation /SEO Specialist